Thursday, March 19, 2009

Get Creative!

Creative boards are used to express ideas and thoughts in an unstructured manner in order for brainstorming ideas to flow naturally. By creating a board you are able to brainstorm freely and hopefully finish the exercise with a new mindset and some great ideas!

1. Start with a paper & pen, computer, white board, magazine and scissors - whatever is most natural to you. You're about to get creative.

2. Clear your mind of everything else, turn off music and other distractions and allow yourself 20-30 minutes of creative and fun brainstorming!

3. Write, cut, draw, list. Anything that comes to mind. It could be words, sentences, ideas, people, examples, colours, inspiration - nothing is a silly idea. All are valid, smart and encouraging ideas when you're creating your board.

4. Now that you've set yourself free and completed your board, step away for a few minutes.

5. Return to your board with a new sense of excitement and begin looking through everything you put down. Divide them into groups or clusters. It's up to you to define those clusters. I like using two clusters A+ and A. (Yes, none of my ideas are bad. :D)

What you have now is two lists filled with exciting, new ideas. Before analyzing your clusters, go over your needs and wants. Were you trying to come up with a business name? A colour scheme? Start to cross off all those that don't fall under your criteria and circle those that do.

Remember, this exercise is a creative outlet. I know how hard it can be placing your thoughts and ideas on paper and bringing them to life. Have fun doing this! Get creative and the ideas WILL COME!


HAVE FUN!

As a side note, I'd love to hear you guys set your creative mind free. Let me know! Always looking for new ways!

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